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Everything You Need to Know About the Team Behind Milei’s Libra Meme Coin

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Argentina’s President, Javier Milei, is under intense scrutiny this week after promoting the controversial Solana-based meme coin LIBRA via social media on Friday.

Mere hours later, Milei removed his posts from his official X account, claiming he had little to no knowledge about the token—stating instead that he thought it was a company looking to finance private ventures.

While the token has crashed and a lawsuit has been filed, those looking to shirk the blame and point the finger elsewhere are scrambling to deflect responsibility.

As the dust settles, four individuals have surfaced as key figures that are allegedly behind the launch: Julian Peh, Hayden Davis, Mauricio Novelli, and Manuel Godoy. But who are they?

Julian Peh, KIP Protocol

KIP Protocol as an organization gets most of the blame from Milei. Julian Peh co-founded the company and is currently acting as the CEO.

Peh studied law at the National University of Singapore, between 2000 and 2004, according to his LinkedIn, founding two companies in the process.

Post-graduation, he worked as a lawyer at the firm Allen & Overy Shook Lin & Bok for two years before joining the Citibank Ultima Card as a consultant for five years.

He then went on to found an Asian luxury magazine and a suite of luxury retail mobile apps. During this period, he became the owner of a luxury investment company, a role he still holds.

In April 2023, he founded KIP Protocol, which brands itself as a “technical AI solutions company focused on deploying AI infrastructure.” In February, KIP Protocol closed a strategic funding round led by Animoca Ventures, one of the largest investors in crypto projects and the venture investment arm of Web3 game publisher Animoca Brands.

In an interview with “The GM Show,” Peh explained that he got into crypto in 2016 after he sold his luxury mobile app company. He says he bought his first Bitcoin via LocalBitcoins before getting pulled in by the Ethereum initial coin offering or ICO boom. He then dove into the world of NFTs, claiming to still own some CryptoKitties as of June 2024.

It appears that Peh met with President Milei in April at the Tech Forum Argentina, a conference where both were set to speak and KIP Protocol was an official sponsor. The pair and other attendees like Cardano founder Charles Hoskinson were pictured at the conference.

Then, in October, Peh met with Milei to discuss how AI could help Argentina—with the pair posing for another photo, according to a KIP Protocol blog post.

These encounters led to KIP Protocol being invited to join the Blockchain Committee of the Buenos Aires City Government, which the company accepted.

In December 2024, KIP Protocol launched its KIP token on Ethereum, launching at a $32 million market cap. However, it has since fallen to $8.43 million, according to CoinMarketCap, although these figures are based on self-reported figures of the circulating token supply.

Hours after the launch of LIBRA on Friday, KIP Protocol said the token would “help private enterprises,” calling it a success. This X post stated that it is a “private enterprise project,” and that President Milei was not involved in development.

Peh maintains that neither he nor KIP Protocol were involved in the token launch, affirming that Davis’ company, Kelsier, holds all funds. Peh did not respond to Decrypt’s request for comment.

Hayden Davis, Kelsier

Davis has been at the forefront of the media storm following the LIBRA launch, being interviewed by investigative journalist Coffeezilla and Barstool Sports founder Dave Portnoy.

He studied international business at Christian college Liberty University before founding Luxury Drip and Leaders Elevate. According to his LinkedIn, Davis is a “hustling expert” as well as a “serial entrepreneur.” In October 2020, he joined Kelsier, a company aiming to provide Web3 go-to-market expertise, as Chief Executive Officer.

Surprisingly, before this fiasco, Davis had a fairly small digital footprint. That said, on January 30, President Milei posted on X, posing alongside Davis and claiming that he had an “interesting” chat in which he was advised about blockchain and AI.

According to the statement posted by the official President of Argentina X account, Davis pitched the technological infrastructure of the LIBRA project. The post claims he was acting on behalf of KIP Protocol, but this fact has been disputed, as Davis is instead the CEO of Kelsier.

In a statement following the LIBRA collapse, Davis claimed that he is President Milei’s advisor and said that he is working on “much bigger tokenization and really cool stuff in Argentina.” However, the X statement by the President of Argentina following the LIBRA launch stated that “Mr. Davis had no and does not have any connection with the Argentine government.”

Amid the chaos, Davis defended Peh, claiming that his company is “completely innocent of any wrongdoing.” He further claimed that Milei pointing the finger at KIP Protocol was done in self-defense.

In a written statement, Davis outlined his role with LIBRA as being responsible for “ensuring liquidity” and acting as the custodian, not the owner, of associated funds. He later claimed he is now in control of $100 million worth of funds relating to the project but insists that it is not his. When pressed about who owns those funds, he vaguely said, “It’s Argentina’s.”

In an interview with Coffeezilla, Davis confirmed that Mauricio Novelli and Manuel Godoy from Tech Forum Argentina were involved in the LIBRA token launch. This is in line with a statement issued by KIP Protocol, that it was Novelli that came to Peh pitching the LIBRA token.

In text messages viewed by both CoinDesk and La Nacion, Davis reportedly claimed that he had influence over Javier Milei, and that by paying the president’s sister—Argentine government official Karina Milei—that the head of state “signs whatever I say and does what I want.”

Davis denied the allegations to CoinDesk. Kelsier did not respond to Decrypt’s request for comment.

Mauricio Novelli and Manuel Godoy, Tech Forum Argentina

The exact role of Novelli and Godoy is still unclear but the pair may have been central to the conception of the token. The pair were part of the team behind Tech Forum Argentina, the conference that KIP Protocol sponsored with President Milei and Peh in attendance; Novelli and Godoy also appear to be featured in the aforementioned photo.

Novelli is a professional trader, actively competing in the World Cup Trading Championships. He is currently third in the 1st Quarter Futures Day Trading Championship, but according to Argentine newspaper Ambito, he was crowned the “best trader in America” in the third quarter of 2024, and was second worldwide in the futures tournament.

He studied at the University of Cambridge, Universidad Argentina de la Empresa (UADE), and Università Bocconi, according to LinkedIn, before joining Galicia Bank as an account executive then moving to BBVA as a senior account executive.

Novelli then founded N&W Professional Traders, a company that offers courses on how to trade effectively, in 2019. In February 2021, the firm received an official endorsement from Milei, two years before he became President of Argentina.

“If you want to invest like the professionals do, I recommend that you get acquainted with the friends at NW Professional Traders,” Milei says directly to the camera, according to Google Translate. In the description of the video, it claims Milei has taken the company’s courses.

Once he became president in 2023, N&W Professional Traders praised Milei, posting two photos with him and a screenshot of Milei’s Instagram account with the company’s link in his bio.

It appears that the pair maintained a relationship, with Novelli visiting Casa Rosada, the Argentinian government office, on multiple occasions, according to the Director at the Center for Political Economy of Argentina, Julia Strada. On one occasion, they even brought Godoy and posted a photo to Instagram.

Novelli did not immediately respond to Decrypt’s request for comment.

Manuel “Manu” Godoy, according to LinkedIn, studied at UADE at the same time as Novelli. This may be how the pair met. He then went on to be a project manager at an esports and gaming agency before founding four separate companies.

In 2016, he posted his first video to YouTube on the mobile game Clash Royale and soon became a full-time content creator, eventually pivoting from gaming to finance videos. Since then, he has racked up nearly a million subscribers on YouTube, along with 188,000 on X and 183,000 on Instagram.

On X, Godoy appears to be a vocal supporter of Milei, referring to him as a “dictator voted for by the people.” He also joked in January about a potential official MILEI token, claiming that it could pay the country’s debt.

In 2024, according to a YouTube video, he appears to have launched an NFT collection called Kmanus88 (the same name as his YouTube account), but it was soon rebranded to Bipzy. These NFTs were initially listed by owners for as much as $27,000 worth of Ethereum, but now are listed for as little as $785. There hasn’t been an announcement in the Discord since June 2024.

Godoy did not respond to Decrypt’s request for comment.

Who’s to blame?

On Sunday, KIP Protocol denied involvement and blamed Mauricio Novelli for originating the LIBRA idea.

In his interview with Coffeezilla, Davis added Godoy to the list of those involved. According to KIP Protocol and Davis, KIP’s role was organizing fund allocations to “Argentinian companies.”

Davis, as Kelsier’s CEO, acted as a “launch strategist,” he said, making decisions based on the “team’s” direction. This left Davis in control of over $100 million in LIBRA-related funds. Novelli was allegedly the one who pitched the token to KIP, while Godoy, his associate, appears to have been involved from within Tech Forum Argentina.

Precisely who will ultimately be held responsible remains uncertain. Each of these four figures allegedly played a unique role in the chaotic launch. The question now is: Will any of them take the blame amid increasing scrutiny?

Edited by Sebastian Sinclair and Andrew Hayward

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Illinois State Senator’s Bill Seeks to Claw Back $163 Million Lost to Crypto Fraud

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With millions lost to crypto fraud in Illinois, a new bill aims to tighten regulations in the digital asset space.

On Thursday, the Illinois Senate Executive Committee passed Senate Bill 1797, the Digital Assets and Consumer Protection Act, which seeks to regulate digital asset businesses within the state.

The bill, first introduced in February by State Sen. Mark Walker (D-Arlington Heights), aims to address the mounting problem of crypto fraud, which led to over $163 million in losses in Illinois alone in 2023, as per a Thursday statement.

“The rise of digital assets has opened the door for financial opportunity, but also for bankruptcy, fraud, and deceptive practices,” Walker said, adding that, “We must set standards for those who have evolved in the crypto business to ensure they are credible, honest actors.”

The bill, which passed in an 8-4 vote, now moves to the full Senate for consideration. If approved, it will proceed to the House of Representatives for further deliberation before being sent to Governor J.B. Pritzker for final approval.

The legislation designates the Illinois Department of Financial and Professional Regulation (IDFPR) as the primary regulatory body overseeing the activities of digital asset companies.

Such companies will be required to register with IDFPR, providing necessary disclosures and demonstrating their financial stability to ensure consumer protection

A key provision of the bill mandates that companies implement safeguards for customer assets to prevent fraud and mismanagement.

Since its introduction in February, several state senators later added their support as co-sponsors to SB1797: Sen. Karina Villa on March 18, Sen. Rachel Ventura on March 19, and Sen. Michael Hastings, Linda Holmes, and Christopher Belt on March 20.

Illinois and crypto

With this new push, Illinois is taking strict steps to ensure the state’s consumers are protected in the crypto space.

In February, Sen. Dick Durbin introduced the Crypto ATM Fraud Prevention Act to protect consumers, particularly seniors, from scams involving crypto ATMs.

The bill would enforce transaction limits and require operators to offer refunds to victims who report fraud within 30 days.

Meanwhile, on the national stage, House Financial Services Committee Chair French Hill (R-AR) recently said that the personal crypto dealings of President Donald Trump and his family have complicated the drafting of legislation for the crypto sector.

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FDIC Clears Path for Bank Crypto Activities Without Prior Approval

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Banks can engage in cryptocurrency and other legally permitted activities without seeking prior regulatory approval, so long as they manage risks appropriately, The Federal Deposit Insurance Corporation announced Friday.

The policy change rescinds a 2022 requirement that mandated FDIC-supervised institutions notify the agency before engaging in crypto-related activities. Under the new guidance, banks can offer services involving digital assets without the agency’s advance permission.

“With today’s action, the FDIC is turning the page on the flawed approach of the past three years,” FDIC Acting Chairman Travis Hill said in a statement. “I expect this to be one of several steps the FDIC will take to lay out a new approach for how banks can engage in crypto and blockchain-related activities in accordance with safety and soundness standards.”

The move aligns with similar actions by the Office of the Comptroller of the Currency, which earlier this month reaffirmed that national banks can engage in certain crypto activities, including custody services and stablecoin transactions.

This regulatory shift marks a stark departure from the Biden administration’s approach to cryptocurrency and banking relationships. Documents released earlier this year through Freedom of Information Act requests showed the FDIC frequently deterred banks from offering crypto-related services, critics claimed.

The previous regulatory stance had drawn criticism from lawmakers who started investigations into what some called “Operation Chokepoint 2.0,” a reference to an Obama-era initiative that targeted certain industries including firearms dealers and payday lenders. Critics claimed the Biden administration had similarly targeted the cryptocurrency industry through banking restrictions.

In its new Financial Institution Letter (FIL-7-2025), the FDIC clarified that “FDIC-supervised institutions may engage in permissible crypto-related activities without receiving prior FDIC approval.”

The reversal follows months of pressure from cryptocurrency advocates and completes a significant pivot in federal banking policy. Industry representatives had accused regulators of using informal pressure tactics, including concerns about “reputational risk,” to discourage banks from serving cryptocurrency businesses.

American Bankers Association President and CEO Rob Nichols praised the decision. “We welcome FDIC’s new guidance allowing supervised institutions to engage in permissible crypto-related activities without receiving prior FDIC approval,” he said in an official statement. “America’s banks are actively evaluating ways to compete safely and responsibly across the financial services ecosystem, and this type of regulatory clarity is critical to enhancing innovation in the space.”

The FDIC emphasized that banks still need to consider various risks associated with crypto activities, including market and liquidity risks, operational and cybersecurity concerns, consumer protection requirements, and anti-money laundering obligations. The agency noted that institutions “should engage with their supervisory team as appropriate” when pursuing such activities.

Friday’s announcement comes as part of a broader effort by the Trump administration to remove hurdles for digital assets. Besides the OCC’s actions, the government is pushing for a crypto reserve, and taking actions to boost the local crypto ecosystem.

While cryptocurrency advocates welcomed the policy reversal, challenges remain for the industry—which, as consequence, means not everyone is excited with this regulatory shift. “Holy shit, the next Wall St. crash is going to make us long for the good ol’ days of the Great Depression,” said Justin Rosario, host of the political podcast “The Opinionated Ogre.”

Others expressed concerns about the abruptness of the change. “FDIC announces robust new requirement to engage in crypto activities: you must pinky swear,” bank advisor and expert Donald F. Billings wrote on LinkedIn.

The FDIC regulates and insures banks that hold trillions of dollars in deposits. Its new stance could potentially unlock significant capital flows into the cryptocurrency sector as banks reassess their ability to serve digital asset companies and offer crypto-related products to customers.

Edited by James Rubin

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France’s Public Investment Bank Bpifrance to Invest $27 Million in Crypto

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France-based public investment bank Bpifrance announced Thursday plans to invest $27 million (€25 million) directly into tokens and decentralized technologies in an effort to “strengthen the French blockchain ecosystem.”

Announced during a blockchain-focused event in Paris, the bank’s investment seeks to accelerate its “digital asset investment strategy” by bolstering French crypto startups and assisting the local venture capital players in Web3.

“We are convinced of the growing importance that these players will take on in the years to come, and we want to increase French competitiveness and presence in the field of digital assets,” Arnaud Caudoux, Deputy CEO of Bpifrance, said in a Thursday statement.

Bpifrance’s new fund will complement its long-standing financial support mechanisms—like grants, loans, and equity funding—by targeting blockchain-native models with a strong “French footprint.” 

DeFi, staking, tokenization, Layer 1–3 protocols, AI-driven tools, and digital ID solutions are among them.

It represents one of the first moves by a major state investment bank to purchase open-market crypto tokens—a “pioneering initiative,” as Bpifrance put it.

Bpifrance will specifically target “smaller, newly-issued tokens” from French projects—assets that have yet to be listed on exchanges. 

“The U.S. is really accelerating its own crypto strategy, so this is all the more important,” Caudoux said as cited in a Reuters report, noting the U.S. crypto push under President Donald Trump as a wake-up call.

Since his re-election, Trump has pledged to make the U.S. the “undisputed Bitcoin superpower,” floated plans to mine Bitcoin domestically, and vowed to make the nation the “crypto capital” of the world.

The pro-crypto President’s administration has also rolled back SEC enforcement against crypto firms, drawing blockchain talent and capital toward the U.S. at a time when Europe remains cautious.

In response to developments in the U.S., Bpifrance’s initiative seeks to retain and nurture blockchain talent within France.

Bpifrance is no stranger to crypto—it first backed hardware wallet firm Ledger in 2014 and has since invested in Aleph.im, Morpho, ACINQ, and others. 

In a 2023 interview with Decrypt, Bpifrance’s Blockchain & Crypto Lead Ivan de Lastours said the bank was also exploring zero-knowledge proofs, noting their potential to verify authenticity in a world dominated by AI-generated content. 

“They may be key to the future of the internet,” de Lastours said.

Walking the line

France’s broader crypto momentum got another boost this week when The Blockchain Group, a France-based tech firm listed on Euronext Paris, announced it had purchased 580 BTC, worth roughly $50.6 million.

While such initiatives show a proactive approach to Web3 innovation in France, it comes at a time when the country’s regulatory bodies are intensifying scrutiny of the crypto sector.

In January, French authorities launched a judicial investigation into Binance, the world’s largest crypto exchange, over allegations of money laundering and tax fraud. 

The probe focused on activities between 2019 and 2024, with potential offenses committed in France and the European Union. ​

In November 2024, the French gambling regulator, ANJ, began probing Polymarket, a crypto-based prediction market platform, to assess its compliance with French gambling laws. 

The probe was triggered after a French trader reportedly placed a multi-million-dollar wager on the outcome of the U.S. presidential election, prompting Polymarket to cut off access for users in France, effectively shutting out a significant segment of its audience.

Edited by Sebastian Sinclair

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